Marketing and Distribution

Who We’re Reaching

United States: Dominican-American and African American communities, plus history & documentary fans.

Dominican Republic: Local audiences in Samaná and Santo Domingo, where the story is rooted.

How We’ll Reach Them

1. Social Media Campaign

   -Short video clips, behind-the-scenes stories, and countdowns on Instagram, TikTok, Facebook, and YouTube.

2. Community Screenings & Partnerships

   -Collaborations with Dominican cultural centers, universities, and Afro-Latino groups.

   Special screenings in churches, schools, and libraries in both countries.

3. Press & Media

   -Features and interviews with Dominican and Black press outlets (U.S. & DR).

   -Appearances on radio, podcasts, and cultural magazines to build credibility.

4. Film Festivals & Events

   -Submit to top U.S. and Dominican film festivals.

   -Host Q&A panels with historians, descendants, and the filmmakers to drive buzz.

1. Film Festivals

• Premiere at major U.S. and Dominican film festivals (Tribeca, Pan African, Santo Domingo Global Film Festival).

• Build reputation, reviews, and buzz.

2. Community Screenings

• Special events in Dominican and African American communities across the U.S. and the Dominican Republic.

• Partner with cultural centers, universities, and organizations.

3. Broadcast & Streaming

• Target platforms like PBS, HBO Latino, Netflix, Amazon Prime, and Apple TV for wider release.

• Explore deals with educational streaming platforms (Kanopy, universities).

4. International Reach

• Spanish-subtitled version for Latin America & Caribbean.

• Pitch to European and Afro-diaspora film festivals.

Distribution